AI VERIFIED
D2C Beauty Brands
Increase conversion by 20-40% with personalized skin recommendations.
Learn MoreBharat's First · Fitzpatrick 3–6 Trained
Turn every skin selfie into a product sale.
Bharat's only AI skin analysis trained on Fitzpatrick 3–6. Brands using Rupam.ai report 20–40% higher conversion and 25%+ AOV lift because every recommendation is built for the customer's actual skin, not a Western average.
- 500 Free Scan/month
- No Credit Card
- DPDPA compliant
88%+Accuracy on Bharatiya skin
20–40%Avg. conversion lift
60 minIntegration time
40–60%accuracy drop on Bhartiya skin
the problem
Western AI fails Bhartiya skin.
Leading skin AI models are trained almost exclusively on European and North American skin tones. When applied to South Asian skin (Fitzpatrick 3–6), accuracy drops by 40–60%.
A Lancet Digital Health (2022) meta-analysis of 70 datasets powering dermatology AI found that 79% of images came from Europe, North America, and Oceania. Only 1.3% contained ethnicity metadata at all.
"The nuances of hyperpigmentation in melanin-rich skin are often misread as noise by models trained on Caucasian datasets."
79%
TRAINING DATA ORIGIN
Western Populations
The vast majority of publicly available dermatological datasets originate from North American and European clinical trials.
1.3%
METADATA TRANSPARENCY
Ethnicity Tags
Only a fraction of current data contains specific ethnic or geographical identifiers, rendering "diverse training" virtually impossible.
product
Three ways to deploy Bhartiya skin AI.
From self-serve API access to full white-label deployment pick the integration that fits your stage.
Skin Analysis API
Integrate our diagnostic engine into your existing web or mobile experience via a simple REST API.
Explore API
Dataset Licensing
Access the world's largest diverse skin dataset for your own internal research and training. Curated for clinical precision.
View Datasets
White-Label Engine
A fully branded solution for D2C brands. Launch your AI skin expert in days with our modular engine.
Get SolutionPerformance Benchmarked.
From self-serve API access to full white-label deployment pick the integration that fits your stage.
Rupam.ai Precision88.4%
Western Global Models (avg)52.1%
Clinically Validated
Tested across 15+ Indian Cities
"The results are staggering. Rupam.ai identified hyperpigmentation and active acne on darker skin tones where traditional European models failed entirely."
— DR. ANANYA SHARMA, SENIOR DERMATOLOGIST
Solutions
Built for every Bhartiya skin use case.
CLINICAL GRADE
Clinic Chains
Give every patient a dermatologist-quality skin assessment automatically.
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VALIDATED
Pharma & Clinical Trials
AI-based PASI, EASI, and IGA scoring validated on Bharatiya skin.
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No developers needed. Live in 60 minutes.
Install the Shopify plugin in one click. Connect your product catalogue. Your AI skin quiz is live — no code, no onboarding calls, no waiting. Developer API available for custom integrations.
D2C brands, clinics, startups
Start with 500 free scans
No credit card. No onboarding calls. No developer required. Install the Shopify plugin and you're live today.
From ₹4,999/month after free tier. Cancel anytime.
Let's Get 500 Free Scans
Enterprise & data licensing
Let's talk about your use case
White-label deployments, dataset licensing for AI training, and clinical trial integrations. Typically used by brands above ₹100 Cr revenue.
Typically responds within 1 business day
Book A Demo